More broadly, they waged the вЂњ Great Meme WarвЂќ: an effort to get Trump elected by bombarding the internet with social-media-ready content promoting Trump or bashing Democratic candidate Hillary Clinton. They mobilized to comb through the hacked Democratic National Committee emails published on WikiLeaks and played a large role in spreading information and theories about those emails. Its membership has grown steadily since the 2016 presidential election, though its members were especially active during the campaign. The subreddit, where posters refer to President Trump as the вЂњ God EmperorвЂќ and вЂњ daddy,вЂќ is arguably the epicenter of Trump fervor on the internet. But one group has shown nothing but unbridled enthusiasm for the presidentвЂ™s actions thus far: the over 380,000 members of r/The_Donald, one of the thousands of comment boards on Reddit, the fifth-most-popular website in the U.S. President Donald TrumpвЂ™s administration, in its turbulent first months, has drawn fire from both the left and the right, including the ACLU, government ethics accountability groups and former Bush administration officials. Links to Reddit may also contain offensive material. And before you unveil your latest designs, consider hiring consultants with the sense of humor of a horny teen.EditorвЂ™s note: The story below contains two slurs that appear in the names of subreddits. Run every word through Urban Dictionary if you have to.

Additional logos on the poster suggest it is supported by the governorвЂ™s newly launched вЂњMy Local MAвЂќ initiative, alongside the Greater Boston Convention & Visitors Bureau, and the cityвЂ™s B-Local app, all of which are working to get small businesses back on steady footing.Д«ut in the meantime, let this be a lesson to all of the cityвЂ™s marketers: Check your ad copy again and again. Especially given the hit the local tourism industry has taken in the pandemic, they can use all the foot traffic they can get, however they get it.

In this case, hereвЂ™s hoping all the unintended attention generated by the Freedom Trail ad leads more people to make use of the cityвЂ™s famous route, and maybe pay a visit to historic sites like the Paul Revere House and USS Constitution. Or, also in Dorchester, when the neighborhood historical society pulled a holiday promo that declared it was вЂњ Dreaming of a White Dorchester.вЂќ For years, Legal Sea Foods made what appeared to be a concerted effort to ruffle feathers with its cheeky ads, and more than once took things a little too far. This city has also seen controversies spurred by worse advertising sins than this, like when TD Bank had to apologize for an ad about losing your debit card in Dorchester that critics instantly slammed as racist. As has this billboard for a local Catholic school. Another ad, this one for a cannabis delivery company, has also caught the attention of some local perverts in recent days. BostonвЂ™s internet community has a knack for sniffing out innuendos in places they donвЂ™t belong. It does, however, come with the territory around here. Clearly our friends at the Freedom Trail were going for a more wholesome message here, and you canвЂ™t help but feel bad for them now that theyвЂ™ve triggered this kind of response from people whose minds are perennially in the gutter. It did not respond to a request for comment, and deleted the tweet after we reached out. Under one tweet, reading, вЂњFeel like the copywriters couldвЂ™ve thought a little more about this one,вЂќ the institution wrote this reply: вЂњDonвЂ™t do this to usвЂ¦ PleaseвЂ¦,вЂќ coupling it with an emoji of a face with a bead of sweat forming on its brow, and a вЂњmath ladyвЂќ GIF. The Freedom Trail itself seems to have taken notice. вЂњThatвЂ™s a big oof right there,вЂќ wrote another. вЂњWell, someone in this decision making chain can have the content filter removed from their computer,вЂќ one commenter on a wildly popular Reddit thread poking fun at the ad wrote.

Google it if you must.)ДЇeel like the copywriters couldвЂ™ve thought a little more about this one /8i8IU82qtqДЄs expected, a lot of racy, pun-laced, and often pretty gross jokes have emerged online the past few days, as have references to an iconic misunderstanding in an episode of ItвЂ™s Always Sunny in Philadelphia. No, the hundreds of smart-asses chiming in about the phrase had drawn a much different, and decidedly not-safe-for-work, conclusion from the ad copy. The internet was not simply being snooty about chocolate pie. After all, how Boston is a Boston cream pie these days?В The treat is up there with baked beans and the term вЂњBeantownвЂќ among old tropes whose link to the city is significant only to visitors from far away.Д«ut then it hit me. IвЂ™ll be honest, when I first spotted an image of the ad making the rounds online, my first thought was that salty locals were poking fun at the dated dessert reference.

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